The history of...Heineken
Heineken is known worldwide, but a bit of history can’t hurt! Everything began in 1864 when Gerard Adriaan, who was 22 years old at the time, bought the Heineken brewery “De Hooiberg” in Amsterdam. By 1875, a second brewery had opened in Rotterdam, focusing on low-fermentation beers. The famous Heineken "A-yeast" was developed in 1886 by a student of Louis Pasteur and is still used as the basis for Heineken beer today! In 1887, Heineken switched completely to the production of fermented beer.
After more than two years of research and deployment of new brewing techniques, the optimum recipe was created for Heineken's first non-alcoholic beer. Heineken 0.0. was introduced to the market on 7 March 2017. This non-alcoholic version of the popular Heineken original also has a refreshing character, fruity notes and a slightly malty body. It has been, and still is a huge success!